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About

Sharine & the boutique.

Sha Choix storefront

"I wanted a boutique that felt like getting ready with your best friend — hot pink, a little disco, everything handmade with intention."

Sha Choix started at Sharine's kitchen table with a tray of freshwater pearls, a spool of silk cord, and a very clear point of view. Every piece in the shop still passes through her hands — she knots the pearls, she picks the chain, she blocks the hats.

The storefront opened as a home for the same retro-glam energy: a hot pink hat wall, gold jewelry laid out like it's about to be worn tonight, and a mannequin in the window that regulars have started sending outfit pics to.

Made
By hand
Batch
Small
Vibe
Retro

"For anyone who doesn't dress like everyone else."